There's only a few days left for customers to get free donuts from Krispy Kreme.
The donut giant last month announced a revamp of its rewards program with a more generous points system that makes it easier for members to earn faster and redeem free donuts and drinks.
To promote the program, Krispy Kreme is offering a free Original Glazed Dozen to all Rewards members, including new members who join between April 30th and May 11th. Rewards members are also eligible to receive 12 consecutive days of great deals, including free donuts and coffee. , from April 30 to May 11, the company said in a news release.
Customers can sign up for Krispy Kreme Rewards by downloading the Krispy Kreme app or by visiting www.krispykreme.com/account/create-account to create a Krispy Kreme Rewards account.
Existing Rewards members will need to sign in to their new account using their current Rewards credentials. Perks earned will be transferred to the new program, and members will receive bonus points for each visit in the past year to help fuel their progress in the new program, the company said.
Free Krispy Kreme:Get 12 free donuts with the chain's new rewards program
How does the new Krispy Kreme Rewards program work?
According to a Krispy Kreme Rewards news release, Krispy Kreme Rewards members earn 10 points for every $1 spent, and points can be earned on singles, 3-packs, 6-packs, dozen donuts, as well as coffee. They will be able to exchange them for more products, such as hot chocolate and hot chocolate. company.
Rewards members also receive additional exclusive and personalized benefits, including a free sweet treat on your birthday, the opportunity to try limited-time products for free, and 2x points to celebrate your anniversary month.
“In previous versions of the rewards program, members received credits for each purchase of 1 donut, 12 donuts, or coffee. 12 credits were required to redeem one free item for a particular item.” said Krispy Kreme in a news release. “With the new Krispy Kreme Rewards, members can apply their points to any benefit.”
Krispy Kreme Mother's Day donuts
Krispy Kreme is celebrating Mother's Day with a new collection of mini donuts.
For a limited time starting Monday, May 6, the company will offer its Mini for Moms collection at participating U.S. stores, inviting customers to “share mini-moments with the special motherly figures in their lives.” I am calling on you to do so.
The collection will be sold in 16-piece boxes containing four Mini Original Glazed Donuts. The product can be purchased in-store, picked up or delivered through the Krispy Kreme app or website. Customers can also purchase all three of his flavors in mini 8-packs, delivered fresh daily to select retailers.
The mini donuts come in three new flavors:
- Mini strawberry ice heart donuts: Mini Original Glazed Donuts hand-dipped in strawberry icing and studded with white hearts
- Mini iced rose donuts: Mini Original Glazed Donuts hand-dipped in bright teal icing and decorated with buttercream roses
- Mini Chocolate Cookie Crumble Donuts with Oreos: Mini original glazed donuts hand-dipped in chocolate icing and crushed Oreo cookies and garnished with colorful daisy sprinkles and chocolate buttercream.
“You love your mom and she wants to spend time with you. Our Mini for Mom collection is a lovely way to create a little moment with your mom this Mother's Day.'' ” said Dave Skena, Krispy Kreme Global Chief Brand Officer.
Gabe Hauari is USA TODAY's national trends news reporter. You can follow him at X @gabehauari Or email Gdhauari@gannett.com.