April 30, 2024 2:05 PM | 2 minute read |
Crypto whale is loading — are you there?
New research shows the biggest crypto buyers are coming back. And this time? It may be possible for Bitcoin to exceed $100,000 in 2024. You don't want to miss out on the next big crypto bull run like we saw in 2020 and 2021. To find out exactly what's going on and what to buy…visit Benzinga. Best cryptocurrency research and investment for just $1.
actor and entrepreneur ryan reynolds After a previous failed attempt to buy an NHL team, he added victory to his sports assets by buying another soccer team.
Here's the latest on Reynolds' soccer ventures.
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what happened: actor reynolds Rob McElhenney bought the stock of Nekakusa, Mexican soccer team playing in Liga MX.
Nekakusa's departing owners include actresses Eva Longoria and investors al tairis and sam porteraccording to Variety.
The move followed Reynolds and McElhenny's purchase of the Welsh football team. Wrexham FC, one of the oldest soccer teams in the world. This acting duo increased the fan base for the team and helped the team through several promotions.
Terms of the deal were not announced, but the minority stake is considered a significant investment, according to people familiar with the deal.
Club Necaxa was valued in the low nine figures in 2021 when Tyris, Porter and Longoria bought about 50% of the franchise. The team was valued at about $200 million in a 2022 funding round that brought in new investors.
Related Link: How Ryan Reynolds Built a Billion Dollar Company
Why it's important: No media plans have been announced, but Reynolds and McElhenny's acquisition of Wrexham previously resulted in the documentary series Welcome to Wrexham to air on FX. walt disney company (NYSE:DIS).
The hit series will air for two seasons, with the third set premiering on May 2, 2024. The series won five Emmy Awards in its first season, including Best Unstructured Reality Program.
Liga MX is the most-watched soccer league in the United States, surpassing Major League Soccer domestically.
The league does not sell commercial rights in packages, instead allowing teams to negotiate their own contracts. His Necaxa media rights in the US now belong to Univision, which in turn is owned by Televisa Univision, an important joint venture. grupo televisa (NYSE:TV) is its largest holder.
Major League Soccer had previously discussed merging with Liga MX. Both leagues will host the Leagues Cup, in which teams from both countries will participate.
A new celebrity owner could help increase overall attention to Nekakusa and Liga MX.
Although Nekakusa had a string of successes in the 1990s, the team has struggled in recent years. In the 2023-2024 season, they finished 9th in Liga MX. 17 in the previous seasonth Won 1st place out of 18 teams in Liga MX.
Similar to other soccer leagues, but unlike MLS, Liga MX uses a promotion and relegation system that promotes the best teams and demotes the worst each season. The league suspended the system in 2020 with the goal of continuing it through 2026.
Returning Nekakusa to a higher position within the league and increasing his fan base could help the team negotiate a better television deal on its own.
Read next: 'Deadpool 3' trailer breaks records thanks to Super Bowl: Will the film become the highest-grossing R movie and regain Disney's box office success?
Photo: Shutterstock
Crypto whale is loading — are you there?
New research shows the biggest crypto buyers are coming back. And this time? It may be possible for Bitcoin to exceed $100,000 in 2024. You don't want to miss out on the next big crypto bull run like we saw in 2020 and 2021. To find out exactly what's going on and what to buy…visit Benzinga. Best cryptocurrency research and investment for just $1.
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